5.1.2- Launch Campaign – Final content
By this time your content should be ready. This includes your prelaunch emails, your launch messages, your launch website content.
1- Creating pre launch content. This includes everything from autorepsonder emails to your blog posts. Have good writers on board by selecting those writers who can deliver effectively. You can look for them on Odesk.com
2- Creating Launch content. Your launch content should match your launch story. You can read up on how to build good launch stories on EventsListed.com/EventLine
3- Its good to have a run-through action guide for your customers. You can make it in docs.google.com and save it as a PDF online.
4- Your day by day launch plan should be added to your timeline management tool such as lovento.com so that everyone knows what content needs to go out. You can also make sure that your autoresponder series is completely insync with these dy by day plans.
5- Oh and make sure to use copyscape.com to ensure your content is original. It finds content duplicates online for you in a matter of seconds.
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