Introduction phase 3 - Event Promotion

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This is a brief introduction to Phase 3 of the Event Launch Guidelines – Event Promotion. These guidelines will take approximately 8 weeks to cover . Here are some of the topics that will be covered.

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Locking down your social media and marketing strategy

In these posts we will talk about ways of marketing your event by establishing a web presence, creating blogs, article marketing, launching content sharing sites, scheduling podcast interviews and calendar listings. We will also discuss how to develop your video marketing, social media and mobile computing strategies and making your PR schedules.

Building your event Web presence and Social networking platform

This will include detailed posts on how to use different internet marketing tools. We will also show you how to publish your events listed promoter and event pages, load your auto-responder email series to build hype, design e-invitations and automatic ticketing, load merchandising, transportation schedules etc. The idea is to build hype within the targeted audience and at the same time monetize on your pre-launch event pages. We will also demonstrate how you can use EventsListed as your social networking platform.

Driving traffic

We understand that just making event pages are not enough unless they are marketed well. All of this helps in building excitement and hype around the event and results in an increase in sales, branding and reputation. Because of this reason, we have also added a section to discuss ways in which you can attract your targeted customers to your site.

These tactics include JV partners, PPC advertising, Social networking, Ubersyndication, Videos, Image, Video & Photo marketing, Social bookmarking strategies & article marketing in content Sharing sites.


| Event Launch Guidelines, Introduction

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